MSC Cruises is a Swiss-based, global cruise company with headquarters in Geneva. It is the world’s largest privately-owned cruise company with a fleet of 12 cruise ships, and the fastest growing cruise line in the industry – growing 800 percent in capacity between 2004 and 2014.
MSC is known for its Mediterranean Style Cruising and having some of the most ultramodern ships at sea. Highlights of MSC’s state-of-the-art ships include world-class entertainment, authentic Mediterranean-style dining, stylish bars and lounges, and Balinese style massages designed exclusively for MSC guests. MSC’s four “Fantasia” class ships — the youngest and most modern vessels in the line’s fleet — feature the MSC Yacht Club, an all-inclusive private VIP club level with personal butler and 24-hour concierge services.
MSC’s itineraries offer guests an opportunity to explore destinations around the world. The fleet cruises year-round in the Mediterranean and Caribbean. Seasonal itineraries cover northern Europe, the Atlantic Ocean, French Antilles, South America, southern Africa, as well as Abu Dhabi, Dubai and Oman.
The line has significant plans for future expansion through a $5.4 billion investment plan which will double the current fleet capacity by 2022 and includes seven new ultramodern ships in two pioneering prototypes.
The first new build being built by STX France – named MSC Meraviglia – is set to debut in May 2017 in the Mediterranean with three major ports of embarkation: Genoa, Marseille and Barcelona. The first next-generation ship being built by Fincantieri – named MSC Seaside – is set to debut in December 2017 and will sail year-round from Miami to the Caribbean.
Key Selling PointsThe fastest growing cruise line in the world. • A sophisticated atmosphere, complete with impeccable décor and cleanliness • Mediterranean and regional cuisine, freshly prepared. • Outstanding onboard entertainment. • Ship-within-a-ship area, MSC Yacht Club, complete with Butler service, private restaurant, lounges and pool, and complimentary beverages, including select beers, wines, and spirits. • Kids 12 and under sail free and those aged 13-17 sail at a significantly reduced rate • Partnerships with best in class brands such as LEGO, Eataly, Segafredo, Venchi, and Chicco • A wide variety of embarkation ports from which to choose. • MSC's newest ships are ECO SHIPS. • MSC was the first company ever to earn the Bureau Veritas "7 Golden Pearls" for superior management and environmental stewardship. • Superior travel agent commission structure.