Cruise Lines International Association (CLIA) is pleased to announce that Vicki Freed, senior vice president of sales, trade support and service for Royal Caribbean International, has been named chair of the CLIA Trade Relations Committee.
In this role, Freed will lead the committee which consists of senior leadership within the sales and marketing divisions of CLIA’s Cruise Line Members. The Trade Relations Committee works to empower travel agencies and agents to grow consumer, media and industry awareness of the merits of cruise travel and the cruise industry’s unwavering commitment to safety, security, health and sustainability.
“Vicki Freed wrote the book on trade engagement in the cruise industry and we are thrilled to have her leading our Trade Relations Committee,” said Charles Sylvia, vice president, membership and trade relations. “Vicki is recognized as a strong supporter of travel agencies and agents, and serving as TRC chair will elevate her ability to champion for the trade at the industry level.”
Freed oversees Royal Caribbean International’s sales force, the largest sales team in the cruise industry, and manages the Trade Support and Service division. Prior to that, she served in various roles with Carnival Cruise Lines for 29 years, spending the last 15 as senior vice president of Sales & Marketing. During her tenure in the cruise industry, Freed has earned numerous awards for outstanding achievement in sales and marketing, including the esteemed Michelle Morgan Leadership Award, becoming the first cruise line executive to receive the honor.
Freed assumes the chairmanship from Ken Muskat, formally the executive vice president of sales, public relations, and guest services, MSC cruises, who left the committee in 2016.
About Cruise Lines International Association (CLIA) – One Industry, One Voice
Cruise Lines International Association (CLIA) is the world’s largest cruise industry trade association, providing a unified voice and leading authority of the global cruise community. The association has 15 offices globally with representation in North and South America, Europe, Asia and Australasia. CLIA supports policies and practices that foster a safe, secure, healthy and sustainable cruise ship environment for the more than 24 million passengers who cruise annually and is dedicated to promote the cruise travel experience. Members are comprised of the world's most prestigious ocean, river and specialty cruise lines; a highly trained and certified travel agent community; and cruise line suppliers and partners, including ports & destinations, ship development, suppliers and business services. The organization’s mission is to be the unified global organization that helps its members succeed by advocating, educating and promoting for the common interests of the cruise community. For more information, visit www.cruising.org or follow Cruise Lines International Association on CLIA Facebook and Twitter pages.