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HOW
TO USE THE CLIA LOGOS THROUGHOUT
THE YEAR
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Attention-grabber.
Instant
recognition that you are
part of Cruise Line International
Association. Use the logo
to expose your clients to
the exciting world of cruising.
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Use
of the Logo. The
camara ready logos to the
right can be placed on your
letterhead, business cards,
envelopes, ads and other
printed material. Make sure
to print in black or PMS
282 (CLIA blue). The logos
shold be placed on the artwork
you are creating or , just
supply the logos to your
printer.
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Digital
use of logo.
Throw away that messy glue
stick. Just scan our logo
from this camara-ready sheet.
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February
is National Cruise Vacation
Month. Suggest
that your newspaper do a
special supplement for National
Cruise Vacation Month. Be
sure to place an ad and
askfor "advertorial"
coverage in the supplement.
Or, suggest they do a special
National Cruise Vacation
Month vanner to showcase
ads fo ryour agency, along
with ads for cruisewear
retailers, luggages shops,
camera shores and other
travel-related retailers.
Make sure to use the CLIA
logo prominently.
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